Italy News » Brands News Italy » brands » Tourism: American Tourism In Italy: An Italian Tour Operator Speaks Out
As Italy’s 2025 tourist season draws to a close, Italian tour operator Andrea Barsotti, whose primary business is selling services to American travelers, reflects on which cities thrived, which ...
News Italy » brands » Tourism: WTTC’s Global Summit to Host Top Italian Travel & Tourism Leaders
The World Travel & Tourism Council’s (WTTC) upcoming 25th Global Summit - the world’s most influential global tourism event - will feature some of Italy’s most prominent Travel & Tourism leaders, ...
News Italy » brands » Tourism: Tourism brands urged to rethink marketing as travel ads fail to stand out
A new study by LIONS Advisory and TOURISE has called on tourism brands to strengthen creative storytelling, personalisation and customer experience, warning ...
News Italy » brands » Tourism: WTTC’s Global Summit to Host Top Italian Travel & Tourism Leaders
The World Travel & Tourism Council’s (WTTC) upcoming 25th Global Summit will feature some of Italy's most prominent Travel & Tourism leaders, including the global body's Chair-Elect, Manfredi Lefebvre ...